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Mark Holz in Handelsblatt: Value Growth Beyond the Metropolises – Where Property Investment Pays Off

The gap between rental and purchase prices is widening. In many cities, buying property now proves worthwhile sooner than expected – provided location, property type, and personal circumstances align.

In an in-depth article published in Handelsblatt (weekend edition, p. 40), our Head of Research, Mark Holz, analyses the latest developments in the German property market. The focus lies on shifting opportunities for buyers, rising rents, and the increasing appeal of B-cities and peripheral regions compared to the traditional top-tier metropolises.

“The current environment is favourable for anyone looking to buy – whether for personal use or as an investment,” says Mark Holz. He emphasises that, with construction activity stagnating and rents rising, buying is becoming more economical than renting:
“Buyers currently face less competition.”

“Back then, people bought when renting might have made more sense – today they rent, even though buying could now be the smarter option.”

But it is no longer the major cities that promise the highest value growth.

Regions outside the familiar top-tier cities are becoming increasingly attractive:

“Cities in the Ruhr region are gaining appeal, as Cologne and Düsseldorf have become too expensive for many,” explains Holz.

While the strongest price growth is still expected in German cities, the front-runners are no longer the Big Seven. Instead, second- and third-tier cities like Leipzig, Dresden, Essen, Bonn, and Lüneburg are leading the way.

In our new post series “Hidden Champions”, we will take a closer look at these high-potential locations on the German property map. Stay tuned!

Read the full article in Handelsblatt
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